The work behind the collective · Brandon Whitmore

Executive
leadership.

I take responsibility for difficult decisions and the work required to carry them through.

I’ve led customer transitions through mill closures, rebuilt a planning function, and owned enterprise systems from the investment case through implementation and measurement. Twenty-five years across business ownership and operations inform how I lead.

Explore the leadership and operating work
01 / Leadership & operations

Leadership through
complex business change.

Turnarounds, network transitions, organization design and enterprise systems. These cases show the decisions I made, the people I led and the changes carried into operation.

Converting operations: from the production floor to the financial decision.

Cross-functional project lead
Outside my direct reporting line

I led a six-month turnaround project in a mill’s converting department, following a phase I had co-led there the previous year. The work covered inventory, scheduling, changeovers, overruns, lead times and machine economics, alongside gemba walks, product flow and correcting safety violations.

I established a project charter, named responsibilities and a team across shipping, converting, logistics, planning, data and IT. Weekly working sessions, biweekly performance reviews and monthly sponsor reviews gave the work a delivery rhythm. I kept it moving after the project lost its executive sponsor in April and presented the costed close-out to mill leadership in July.

Operating results and findings

1,400–1,500+ → 721Unscanned inventory items, reduced by roughly half in about five weeks.
Find where the problem is happening
I built a dashboard by machine and shift that showed where unscanned inventory was concentrated, giving the team a specific basis for coaching and follow-up.
Give sales usable lead-time commitments
I replaced calendar dates with lead times in weeks—two to seven depending on the line—compared them across the mill network and established a named owner and weekly update process.
Separate scheduling problems from production problems
Analysis of about 4,100 tons of gross overrun across 2,280 closed orders attributed 57% to scheduling and 43% to production. The balance differed by machine, pointing to different corrective work on each.
Bring customer-held inventory within target
The inventory workstream was completed with the stock back within its agreed targets.

Rebuild the economics from demonstrated performance

The existing costing still used older machine speeds. I rebuilt the costs using the preceding three months of demonstrated rates and current wages, then separated the value of a better production mix from the value of greater operating consistency.

Financial options presented in July
Modeled additional annual conversion margin
Operating choiceOpportunityCondition
Change the production mix≈$306,000Current demonstrated rates, demand already sold, no new capital.
Sustain the mill’s best demonstrated rate≈$574,000Maintain the rate already achieved in April.
Run consistently at target rates≈$1.22 millionDeliver the higher-rate operating consistency.

The immediate recommendation used performance the mill had already demonstrated. The higher-rate scenarios showed the additional opportunity from improving consistency.

Make the right operating decision

The analysis showed that board lost while producing sellable output was consuming more value than the department’s conversion margin. It also identified a conversion step whose flat charge failed to reflect the effect of setup time on different order sizes.

I also showed how the mill could hold its inventory band by clearing identified base inventory, preserving profitable production volume that an output cap would have sacrificed.

I challenged the initial conclusion that one line should stop: at a rate the mill had already achieved, that line became profitable. I recommended fixing the rate performance before exiting the product. Leadership received a set of specific operating and pricing decisions, with the economics behind each.

Keep the business moving through three mill closures.

Planning & transition leadership

$30–50 millionEstimated annual business value retained—approximately 39,000 tons per year kept in the network through three closures.

I led planning as the network changed from 16 machine lines across 13 sites to eight lines across seven mills. Customer transitions were part of my standing responsibility from 2020, continuing through closures and divestitures into 2026.

Through three closures, I coordinated grade qualification and order transfers to receiving mills while the network also absorbed a 57-day outage at one mill and a seven-day outage at another. Equipment moves, staffing and training at a receiving site all had to fit around continuing customer orders.

Earlier, I had planned and executed an extended site furlough covering 45 colleagues, with customer communications, volume transfers and a machine-by-machine restart schedule. The later closure drew on that transition experience.

Rebuild the team while the work keeps moving.

Team design, development & change leadership

9 planners → 5Planning scope retained through a managed redesign of the function.

I redesigned the work, defined a senior role and progression path, promoted two planners and built a succession plan. Primary and backup responsibilities gave each mill coverage. A process-and-performance role helped improve the work across the team.

Across six years of change, one person resigned, in early 2021. The other changes in team size involved managed transitions, role consolidation and planned succession. The work continued through closures and divestitures; much of my leadership from 2020 to 2025 was remote across the United States.

My manager’s FY2024 review recorded year-over-year improvement in engagement and recognized that the team responded to my leadership. His assessments across the period repeatedly highlighted developing colleagues, sound decisions and the ability to lead through organizational change.

Three consecutive years“Consistent High Performer” overall rating · FY2023, FY2024 and FY2025.

I bring that same responsibility to a client’s team: understand the people, define the work, give them the support to succeed and follow through when a difficult decision is needed.

Own the investment case—and the implementation.

Company-side project lead

I evaluated scheduling platforms against capability, cost, maturity and time to value, then built a 14-mill investment case for leadership. The modeled annual contribution-margin scenarios ranged from $8.7 million to $15.6 million against approximately $1.7 million in first-year cost.

My responsibility continued through integration, use cases, the first on-site launch, training, IT support handover and performance measurement. The program included twelve mill go-live workstreams.

  1. Evaluate
  2. Make the case
  3. Integrate
  4. Launch & train
  5. Measure & support

A full-month parallel simulation at the first go-live mill showed 1.5% lower trim waste against a 0.5% target. I then built the recurring measurement of trim, reel efficiency and by-products by mill and month. That gave leadership a way to examine the case I had made against the system’s performance.

I also reviewed what the business paid for and used, reducing licensing and maintenance commitments as sites left the network.

A pricing problem that began in the cost records.

For the president of sales, I investigated an apparent margin problem. Cross-checking the evidence showed that much of the apparent margin problem came from the cost records. The recommendation changed from repricing customers to correcting those records, protecting accounts that the original view made look unprofitable.

Financial cases, demonstrations and implementation handoffs.

A surplus-internalization program produced 32 executive deliverables examining freight, internal demand and network value. For my scheduling engine, I built a 15-slide decision case, a narrated live-application walkthrough and an IT architecture handoff.

A process still in use three years later.

I designed a surplus-inventory process across customer service, scheduling and shipping, with defined handoffs and 24-hour service levels. Two controlled operating procedures made responsibilities explicit. Three years later, they remained the referenced standard and became the foundation for the next generation of surplus tools.

Which mill should run—and which should pause?

I rebuilt a stale cost-per-day model and created a mill-by-mill comparison for economic downtime. The decision included freight, customer backup options and working capital alongside operating cost. Leadership could see the consequences of idling one asset rather than another before committing the network.

One of three founding members of an IBP organization.

I helped establish the processes, systems and organizational structure connecting demand, supply and business decisions. My experience across customer service, logistics, scheduling, S&OP and integrated business planning informed how those handoffs were designed.

The work included responsibilities, decision flow and the systems people would use—not simply a new meeting calendar.

02 / Automated operations

Six automations.
Currently doing the work.

I built six unattended systems for recurring operational work. They run on daily and weekly schedules, handling the source data, repeatable processing and distribution that previously required manual reporting.

  1. 01

    Surplus movement

  2. 02

    Excess rollstock

  3. 03

    Network inventory review

  4. 04

    Order status

  5. 05

    Surplus ledger accumulation

  6. 06

    Production capture

Each run preserves its inputs and a record of what happened. That makes a past report traceable and keeps operating history available for later analysis.

  1. Receive source
  2. Save snapshot
  3. Process
  4. Produce & distribute
  5. Record the run
03 / Software & analysis

Built around the
operating constraints.

My professional software portfolio includes twelve distinct tools, including the six unattended automations above. These examples combine operating knowledge with software development and quantitative analysis.

A mill scheduling engine built from the ground up.

I built a working application that turns open orders into cutting patterns, campaigns and machine schedules. It includes a cost model, scenario comparison and reviewable exports, with the mill’s physical constraints built into the optimizer.

13Historical order books
across one year
41Regression tests
2,691Cutting patterns checked
against defined rules

Historical testing produced 60–80% lower modeled cost across every complete eight-week test window compared with actual historical cost. Each test calibrated the model using only information available before that point in time.

The investigation also found that cost coefficients changed by a factor of 2.6 within the historical year. I built rolling recalibration into the approach so that scheduling decisions could reflect changing operating costs. I prepared the executive case, live walkthrough and architecture handoff for evaluation as a replacement candidate.

Turn surplus stock into usable truckload proposals.

A stock total cannot tell a plant what it can actually use. I built a load-planning tool that checks material eligibility, dimensions, weight, plant capabilities, demand and freight across five operating modes.

Unknown eligibility stays unresolved for review. An approval ledger consumes the allocated rolls so that a later proposal cannot allocate them again.

Inputs

Available stock, plant profiles and demand.

Checks

Eligibility, physical limits and freight.

Review

Proposed loads and recorded approvals.

I also built an Excel VBA version and verified matching results across all five modes. Planners use it in the environment they already work in. Comparing stated demand with actual shipments also exposed roughly fourfold overstatement in demand assumptions, which were corrected.

Recover the decisions a live workbook kept overwriting.

I reconstructed 617 archived daily plans spanning two and a half years, then compared how each operating month changed as execution approached. A twelve-metric view connects each result with its definition, calculation and source.

One month. Five points of view.

Plan comparisons at these intervals before execution:

120 days90 days60 days30 days7 days

Leadership could inspect where the plan remained unsettled and which inputs or decisions warranted investigation.

Read the research on why plans keep changing

Measure each mill against what it has already achieved.

$12–16 million annuallyIdentified cost opportunity associated with scheduling behavior.

I reconstructed 28,274 grade runs and priced four scheduling behaviors against each mill’s own best demonstrated performance. The comparison gave leadership a costed view of where scheduling decisions were losing value and a practical basis for selecting the next improvement work.

The benchmark came from the operation itself: rates and results that its people and equipment had already delivered.

Make a working archive searchable.

I built an internal knowledge assistant over a document and spreadsheet collection, with an index covering 5,043 spreadsheets and 8,512 sheets. It connects related records and supports retrieval across information that would otherwise require repeated manual searching.

04 / Personal software & research

Projects I chose
to build myself.

These projects start with problems I care about: keeping commitments, making better decisions, coordinating family life and learning music. They show how I approach product design, software and experimentation beyond my professional assignments.

01Mac application in validation · iPhone prototype

Life Chief of Staff
& Pocket

A personal operating system that keeps captured ideas separate from accepted commitments. Owners, next actions, review routines and a durable activity record help the work survive interruptions and restarts.

CaptureDecideCommitReview

The project includes a native Mac interface, recoverable reviews, checkpoints and receipts that distinguish a proposed action from completed work. Pocket adds an early iPhone capture interface with an encrypted local queue.

02Private application

Legacy
Opportunity Engine

A workspace for researching opportunities, recording decisions and carrying chosen ideas into defined validation plans. Dated research stays intact, so a later decision can be understood in the context of what was known at the time.

Persistent project records, scheduled research and explicit decisions to save, reject, investigate or begin implementation.

03Web prototype

Provision Keeper

A household planning application connecting calendars, pantry records, shopping and meal choices. Recipe recommendations consider who will be there, recorded preferences and recent meals—and explain the ranking.

Shared resources and recurring schedules brought into one decision process.

04Application prototype

Whitmore Budget

A budgeting interface organized around pay periods, bills and goals. Proposed adjustments go through a shared review process, with a history of changes to the agreed plan.

Scenario planning, explicit approvals and a visible record of recommitment.

05Audio research prototype

Guitar audio research

Melody and chord detection for guitar guidance, with a benchmark harness and documented comparisons. The work separates performance on a test dataset from validation under actual recording conditions.

Python audio pipelines, baseline comparisons and experiments that record where an approach works and where it fails.

Have a project of your own? Explore development, personal tools and hands-on project help.

Earlier concepts & research

The idea archive also includes Fluent Sprint Spanish, Common Ground Money, AI Build Reality Check, Marshalltown Rebuild and Voz y Respaldo Iowa.

The person behind the work

Experience matters.
So does how you treat people.

My approach to leadership grew from an entrepreneurial family, years running a business and the colleagues who have trusted me along the way.

My story & leadership philosophy

About these examples. These are Brandon Whitmore’s career contributions and independent projects. Employer work is presented as professional experience; it is separate from Allelon Working Collaborative client engagements. Financial opportunities and modeled results are labeled within each example. Personal applications are at the development stages shown. Software development is AI-assisted. Employer, customer and colleague identities are withheld.

Have work for the collective?

Let’s talk
Allelon Working Collaborative

Start with the work

Prepare a work brief.

Email hello@allelonworkingcollaborative.com or prepare a brief below. You’ll review and send it in your email app.

Add project details Optional +

Please leave confidential records and sensitive personal information out of this first brief.

Open Brandon’s LinkedIn profile